Bb88 takes every member's privacy seriously. This Policy transparently explains how we collect, store, use and protect your personal information when using the bb88 platform in Malaysia.
Key Summary: bb88 does not sell, rent or distribute members' personal data to third parties for marketing purposes without your consent. Your data is used solely to operate the platform and enhance your gaming experience.
This Privacy Policy ("Policy") describes the privacy practices of bb88 ("we", "Platform") regarding the collection, use, disclosure, and protection of your personal information ("Data") when you use the bb88 website and all related services.
This Policy applies to all individuals who access or use the bb88 platform, including website visitors, prospective members, and registered members. By continuing to use the bb88 platform, you agree to the practices set out in this Policy.
Bb88 is committed to complying with Malaysia's Personal Data Protection Act 2010 (PDPA) and other relevant privacy legislation. We place the protection of your personal data as the top priority in every operational decision we make.
This Policy should be read together with bb88 Terms and Conditions and bb88 Responsible Gaming Policy for a full overview of your rights and responsibilities as a member.
Bb88 collects various categories of information from members to ensure a safe, fair service that meets regulatory requirements. The following are the types of data we collect:
| Data Categories | Examples of Information | Primary Purpose |
|---|---|---|
| Identity Information | Full name, date of birth, IC / passport number | Identity verification (KYC) and fraud prevention |
| Contact Information | Email address, phone number, postal address | Account communications and customer support |
| Financial Information | Bank account details, e-wallets, transaction records | Deposit processing, withdrawals, and AML monitoring |
| Technical Data | IP address, browser type, device, operating system | Account security and suspicious activity detection |
| Game Data | Betting history, wins, bonuses redeemed | Account management and responsible gaming |
| Cookie Data | Website preferences, login sessions, analytics data | User experience and website performance |
We only collect data that is strictly necessary for the stated purposes. bb88 does not collect sensitive information such as biometric data or health information unless required by law.
All data collected by bb88 is used responsibly and solely for legitimate purposes. Here are the primary ways we use your personal information:
We Will Not: Using your data for automated decisions that significantly affect you without human review, or using it for purposes unrelated to bb88 services.
Bb88 does not sell or rent members' personal data to any third party. However, in certain limited situations, we may share information with the following parties:
Our Guarantee: All third parties with whom we share data are required to comply with data protection standards equivalent to or higher than those of bb88. We do not permit them to use your data for their own marketing purposes.
Bb88 implements comprehensive technical and organisational security measures to protect your personal data from unauthorised access, loss, destruction or alteration.
In the event of a security incident involving your personal data, bb88 will notify you within the timeframe required by applicable law and take immediate remedial action.
Bb88 uses cookies and similar tracking technologies to enhance your experience on our platform. The following are the types of cookies we use:
You can manage your cookie settings through your web browser at any time. Please note that disabling essential cookies may affect the functionality of certain parts of the bb88 platform.
bb88 does not use third-party cookies for targeted advertising. All analytics data collected is aggregated and is not used to build individual personal profiles.
Under Malaysia's Personal Data Protection Act 2010 (PDPA), you have the following rights regarding your personal data held by bb88:
You have the right to request a copy of all personal data we hold about you at any time.
You have the right to request that we correct any inaccurate or outdated personal data.
You may request the deletion of your data, subject to applicable legal retention obligations.
You have the right to object to the processing of your data for specific purposes such as direct marketing.
You may request your data in a machine-readable format for transfer to another platform.
You may request that we restrict how we use your data in certain situations.
To exercise any of the above rights, contact the bb88 Data Protection team via live chat or email at [email protected]. We will process your request within 30 working days.
Bb88 retains your personal data for as long as your account is active or as long as necessary to provide services to you. Following account closure, certain data will be retained for the following periods in accordance with legal requirements:
Once the relevant retention period expires, your data will be securely deleted or anonymised in accordance with bb88's approved data deletion procedures.
Exclusions: If your data is required in connection with a fraud investigation, active litigation, or a regulatory directive, the retention period may be extended until the matter is fully resolved.
Bb88 reserves the right to update or amend this Privacy Policy at any time to reflect changes in our privacy practices, legal requirements or platform operations. The "Updated" date at the top of this document indicates when this Policy was last reviewed.
Should there be any significant changes to how we use your personal data, bb88 will proactively notify you via:
Your continued use of the bb88 platform after any changes to this Privacy Policy constitutes your acceptance of the updated terms. We recommend reviewing this Policy periodically to stay informed.
If you have any questions, concerns or requests regarding this Privacy Policy or how bb88 handles your personal data, our Data Protection team is here to help.
You can reach us via:
Response Time: bb88 is committed to responding to all privacy-related enquiries within 5 working days and process data rights requests within 30 working days.
Bb88 invests in the best technology and processes to ensure your privacy is fully protected at all times.
All data transmitted and stored on the bb88 platform is protected with AES-256 encryption and SSL TLS 1.3 — the same standard used by leading banking institutions in Malaysia.
Bb88 operates in full compliance with Malaysia's Personal Data Protection Act 2010 (PDPA). Every data collection and processing activity has a clear and lawful legal basis.
Bb88 has never and will never sell, rent or distribute members' personal data to advertisers or data brokers. Your data belongs to you — we are merely its custodian.
Through your bb88 account settings, you can update personal information, manage communication preferences, and request a copy or deletion of your data at any time.
The bb88 infrastructure undergoes regular penetration testing and independent security audits by certified cybersecurity firms to ensure no vulnerabilities go unaddressed.
Bb88 has a security incident response team on standby 24/7. In the event of any incident involving your data, we will notify you within the timeframe required by law.
Join over 500,000 Malaysian members who play with peace of mind at bb88 — a platform that puts your data security and privacy first, at all times.
SSL 256-bit · PDPA Compliant · Your Data Is Safe · 18+ Only